Ogury will be at MAD//Fest on July 7th and 8th.
Searching for the antidote to yet another online conference? Then Ogury’s sessions at MAD//Fest London are for you.
Expect to meet 4,000 marketers in a Shoreditch car park transformed into an al fresco summer garden (no conference halls in sight!).
Ogury will take the stage on both days – prepare to be inspired:
How a 17th century French poet inspired the next chapter of digital advertising
Incomplete knowledge of an audience’s interests is leading to ineffective branding and wasted budget on ads that consumers bypass at every opportunity. Not ideal. Join Habenn to discover the principles needed to engage consumers and future-proof your mobile branding strategy.
What is personification and why should I care?
David & Thea will provide an insider’s view of personification and how brands can use it to build an effective mobile branding strategy. With practical insights and examples, you’ll learn why personification is the best way to reach consumers with reliable, legitimate and safe data at scale.
Your safety is a priority. The event will be outside and social distancing measures will be in place. MAD//Fest will also provide hand sanitiser around the venue and face masks at registration.