Ogury is a technology company with a new and different approach to marketing.
In 2014, we recognized the opacity and the deception built in the digital marketing ecosystem, which has been causing serious user mistrust and deep frustration from brands and publishers. We also realized that organizations are missing the understanding of users’ mobile journeys, beyond their own apps and websites.
So, we founded Ogury with the ambition to reinvent digital marketing and make it understood, trusted and valued by both users and organizations.
To fulfill that mission, we created the first marketing engine driven by user choice, fueled by a unique understanding of the mobile journey, and powered by purpose-built intelligent technology.
Ogury provides a new and different approach to marketing, based on state-of-the-art intelligent technology.
1. We systematically give users clear options, control over their data and respect the choices they make throughout their mobile journey.
2. We generate first-party consented mobile user journey data across brands, apps and websites. This data provides us with a unique and reliable understanding of the mobile user journey that helps inform our customers’ marketing strategy.
3. We built our activation algorithms and ad formats, underlying our marketing solutions, purposely to take full advantage of our unique data.
Ogury’s approach provides clarity and a deeper understanding of the complex digital ecosystem, builds a stronger trust among its constituents, and develops an appreciation of the value marketing can deliver to users, brands and publishers simultaneously.
Ogury Marketing Engine integrates the intelligent technology and marketing solutions to bring this approach to life for our customers. It delivers unmatched levels of sustained user engagement and ad revenue to brands and publishers around the globe.