Today’s consumers are aware that their data is valuable and their online privacy is important. It’s hard not to be aware of this considering the number of headlines relating to the use and ‘abuse’ of user data by big tech companies. The more data privacy is publicized, the more consumers become aware of its importance. But just because consumers know they have rights doesn’t mean they understand what their rights are.
How Technology Companies Can Establish and Benefit from a User-First Culture
August 19, 2019