App Insights:
U N C O V E R E D
As digital behavior continues to shift to mobile, the opportunity to understand your users’ mobile behavior grows. With 90% of a user’s time on mobile being spent in-app, marketers and publishers can now understand what their mobile behavior looks like outside their own ecosystem.
Ogury has released the second edition of our ‘App Insights: Uncovered’ eBook. This is a quarterly eBook that reveals insights on ten apps, per vertical, per month.
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Edition 2, analyzes the performance of apps in Q2 2019, and looks at the following verticals:
- The Adoption of Banking Apps: A mobile-first customer demands a mobile-first banking experience
- The Impact of Grocery Apps: Digital disruption is shifting shopper behaviors
- The Evolution of Airline Apps: Navigate your travelers journey based on their mobile behaviors
As digital behavior continues to shift to mobile, insights from Ogury discovers some interesting observations.
Ready to discover q2 2019 app insights and trends?