Ogury, the global leader in personified advertising, today announced it is further expanding in EMEA with a new Swiss office. The company’s regional activities will be led by Andrea Wieseke, Managing Director Switzerland based in Zurich.

The AdTech company Ogury wants to further expand its EMEA business and is therefore expanding into Switzerland. Andrea Wieseke has been appointed Managing Director Switzerland and will manage Ogury’s business from Zurich. Wieseke will report directly to Adam Rubach, VP New Markets at Ogury.

Ogury opens a new Nordic office in Copenhagen led by Jesper Laumand as Managing Director. He will be responsible for rolling out the company’s solution in Denmark, Finland, Norway and Sweden.

In one of the biggest turnabouts in digital advertising history, targeting based on identifiers is squarely on the endangered species list due to the pressure from fed-up privacy-conscious consumers and regulators. Starting in 2018 with the European Union’s GDPR, which requires companies to get users’ explicit consent to access their device IDs, a grassroots groundswell of pressure has led to this current state whereby the digital advertising industry awaits Google’s inevitable deprecation of third-party cookies on its market-dominant Chrome browser in 2024 as the final nail in the cookie coffin. The ecosystem’s reaction has run the gamut of responses.

Ogury, the global leader in personified advertising, today announced the nomination of Anthony Flaccavento as General Manager Americas. In his remit, Flaccavento will lead, develop, and continue to build a best-in-class sales organization to expand Ogury’s business across the Americas. He will endeavor to establish the company as the go-to partner for all brands, marketers, and agencies that value privacy protection, and superior and sustainable advertising results.

Anthony Flaccavento, newly appointed GM of the Americas at Ogury — a global ad tech company with a strong presence in Europe and the U.S. — spent years coaching basketball, soccer, baseball and other sports for his two children in the suburbs of New Jersey. He was an athlete in high school and had some opportunities to play at the collegiate level. But he chose a different path.

Thus, more and more employees are questioning their role within their company but also their place in society. Attracting and retaining talent remains a major challenge. As responsible and committed employers, one of the priorities for companies is to understand what their employees are looking for in order to take the appropriate measures without delay, while taking into account the different generations involved.

Ogury, the global leader in personified advertising, today announced it is strengthening its business in EMEA with a new Nordics office, encompassing Denmark, Finland, Norway and Sweden. The company’s local activities will be led by Jesper Laumand, Managing Director, Nordics based in Denmark.

Ogury, the global leader in personified advertising, today announced the appointment of Stéphane Dupayage as Chief Product Officer. In his role, Dupayage will lead the company’s product organization and roadmap to build and execute new strategies around personified advertising, powered by a true IDless and cookieless solution designed for marketers, agencies and suppliers. 

Dupayage will be spearheading the company’s product development on a global scale. Ogury has announced the appointment of Stéphane Dupayage as chief product officer. In his role, Dupayage will lead the company’s organization and product development roadmap to build and implement new strategies related to personified advertising, powered by a true IDless and cookieless solution designed for marketers, agencies and suppliers.