Welcome to the Ogury Blog - Ogury

Filter by

All (120)

Case studies (16)

Culture (14)

News (24)

Perspectives (45)

Trends (21)

Jun 24, 2021

Visa encourages consumers to shop local with video campaign

Jun 17, 2021

The history of Juneteenth: Listen, learn and reflect

Jun 17, 2021

IBM & Ogury win silver at La Nuit des Rois

Jun 14, 2021

Volvo drives brand awareness in the German market

May 19, 2021

Ogury is OMID certified by the IAB Tech Lab for mobile web Thumbnail video

May 18, 2021

Ford partners with Ogury to reach potential hybrid car buyers with precision

May 18, 2021

Ogury is one of the first to receive the Better Ads Certified Seal

May 12, 2021

Microsoft employs Ogury’s targeting technology to attract students and families

Apr 28, 2021

Ogury’s unique dataset and targeting is now available for mobile web advertising

Apr 21, 2021

BFM mobile brand video campaign exceeds V2CR benchmarks

Apr 16, 2021

Thumbnail Ad campaign wins third industry award

Apr 15, 2021

Ogury joins the Conscious Advertising Network

Apr 08, 2021

Bayer raises brand awareness with Ogury Video Chooser

Mar 31, 2021

Meet Cymone Thomas, Ogury's global content marketing manager

Mar 25, 2021

Addressing new mobility with mobile branding

Mar 24, 2021

BNP Paribas’ Thumbnail Ad campaign wins second industry award

Mar 23, 2021

How Pierre Fabre created a compelling brand experience?

Mar 23, 2021

Meet Sarah Djedid, Ogury's head of client success EMEA

Mar 16, 2021

TuttoMedia gains over 80% incremental revenue with Ogury

Mar 15, 2021

Meet Nathalie Au, Ogury's sr data scientist

Mar 08, 2021

The American Lung Association promotes innovative technology with Saved by the Scan campaign

Feb 17, 2021

Ogury’s Thumbnail Ad wins industry award with BNP Paribas

Feb 04, 2021

Ogury is awarded TAG's Certification Against Fraud Seal

Feb 01, 2021

Meet Anastasia Gkartzapoulou, Ogury's sr graphic designer

Jan 11, 2021

Ogury named in Built In’s Best Places to Work in 2021

Dec 22, 2020

Meet Nasir Khawaja, Ogury's sales manager

Dec 07, 2020

A spotlight on consumer electronics, travel and finance

Nov 18, 2020

Key attributes Voodoo looks for in a tech partner

Oct 19, 2020

How advertisers can battle digital fatigue

Oct 07, 2020

Ogury wins two industry awards with IBM and La Banque Postale

Oct 01, 2020

Visa runs ‘I Pay’ mobile campaign to encourage card use for small transactions

Sep 17, 2020

Ogury named in The Sunday Times Tech Track 100 and Deloitte Technology Fast 500 EMEA

Sep 16, 2020

Combat ad fraud: Look beyond standard industry protection

Sep 07, 2020

Access 100% incremental revenue with Thumbnail Ad

Aug 20, 2020

Why consumer choice is the next step in digital's evolution

Aug 11, 2020

Tracing, tracking and trust: Why tech is on the sidelines in contact tracing

Jul 27, 2020

How CMOs can avoid taking huge risks with their advertising data

Jul 23, 2020

Unethical practices are out; Consumer consent is in

Jul 09, 2020

A spotlight on telehealth, CPG and entertainment

Jul 02, 2020

Why regulation will be good for the digital advertising industry

Jun 30, 2020

Permission over forgiveness: How to comply with CCPA

Jun 25, 2020

Meet Jérémy Der, Ogury's design lead

Jun 22, 2020

Despite being apart, we are all on the same plane. Journey with us.

May 27, 2020

Why it’s time to set a new standard for video ad performance with V2CR

May 12, 2020

What does the IAB Transparency & Consent Framework mean for you?

Apr 28, 2020

How consent and preference management can increase ad revenue and improve user retention

Apr 07, 2020

How to Stay Safe And Give Back in This New Reality

Apr 02, 2020

Everything you need to know about consent and preference management for digital advertising

Mar 30, 2020

ASUS boosts mobile campaign with custom persona profiles

Mar 10, 2020

Meet Giulia Perfetti, Ogury's field marketing manager

Mar 04, 2020

Ogury recognized as top fastest-growing company in The Sunday Times International Track 200 and The FT1000

Feb 28, 2020

Meet Charles Briens, Ogury's field marketing manager

Feb 19, 2020

How to effectively engage Gen Z with digital advertising (the right way)

Feb 13, 2020

From spam to security: Entering the digital integrity era

Feb 04, 2020

An introduction to advertising driven by user choice

Feb 03, 2020

The rest of the world has finally caught up with Data Privacy Day

Jan 22, 2020

How to prepare for a digital advertising ecosystem without third-party cookies

Jan 21, 2020

Meet Vicki Gruta, Ogury's customer success manager

Jan 16, 2020

It's time for a major transformation in the digital advertising ecosystem

Jan 13, 2020

Test your CCPA knowledge

Jan 07, 2020

How prepared is your company for CCPA?

Jan 02, 2020

Mobile advertising: The shift from data-driven to choice-first

Nov 29, 2019

How consumers really feel about mobile advertising

Nov 21, 2019

Meet Dimitar Kostadinov, Ogury's business intelligence director

Nov 15, 2019

Digital advertising faces an imperative transformation

Nov 04, 2019

Serving premium brand ads reduces user churn

Oct 30, 2019

How to prepare for the California Consumer Privacy Act (CCPA)

Oct 28, 2019

How consumers really feel about their privacy and data

Oct 22, 2019

The shift is real. Digital advertising now starts with user choice

Oct 17, 2019

The sharing economy: What's trust got to do with it?

Oct 16, 2019

Meet Tristan Guillevin, Ogury's data visualization specialist

Sep 26, 2019

How to tap into the online grocery market with a GDPR and CCPA compliant consent tool

Sep 25, 2019

The new mobile gamers: How to reach and retain them

Sep 20, 2019

Highlights from DMEXCO with mobile expert Jan Heumueller

Sep 18, 2019

Meet Charity Renfro, Ogury's sr. marketing manager

Aug 21, 2019

How to navigate your traveler's journey using mobile data

Aug 13, 2019

The secret sauce for a food delivery app strategy

Aug 06, 2019

Evan Rutchik Is Named A DMNews' 40Under40 Honoree

Aug 05, 2019

Consent and preference management is the future of mobile advertising

Jul 25, 2019

How Samsung Powers Your Passion

Jul 17, 2019

Bose discovers a new audience for Sleepbuds with Ogury Advertising Engine

Jul 15, 2019

How Digital Advertisers can use valid consent to connect with Moms

Jul 10, 2019

It's time to empower users with choice over their personal data

Jul 09, 2019

Ogury Wins Top 50 Tech Companies and Top 50 Tech Visionaries Awards

Jul 09, 2019

The Reality Report: 287,000 opinions on digital advertising and data privacy

Jul 04, 2019

90% of users find targeted ads annoying: research points to a new solution

Jul 02, 2019

How TikTok can last the long haul

Jun 28, 2019

How to overcome the 3 issues with in-app header bidding

Jun 25, 2019

How retailers can cash in on Amazon Prime Day

Jun 20, 2019

Here's what you didn't know about Walmart's rise to app dominance

Jun 07, 2019

A concerning discovery from 287,00 consumers on GDPR compliance

Jun 05, 2019

4 Tips to boost sales during back-to-school season

May 29, 2019

What does CCPA compliance mean for your business?

May 23, 2019

Here's how to stop targeting and start attracting consumers

May 21, 2019

On demand event: The practical (and tactical) programmatic cookbook

May 16, 2019

Bursting the bubble: Three myths about marketing to mobile gamers

May 10, 2019

Three tactics for winning the online grocery shopper

May 09, 2019

Reach gift givers this Mother's & Father's Day

May 06, 2019

How to ensure you always bring your data A-game

May 02, 2019

Why big tech companies are adopting transparency

Apr 30, 2019

Ogury is awarded with the IAB's Gold Standard Certification

Apr 24, 2019

Medicine on the move: The telemedicine mobile journey

Apr 24, 2019

Medicine on the move: The mobile pet wellness consumers

Apr 24, 2019

Is it the end of free content?

Apr 23, 2019

Zedge: Balancing campaigns simply and intelligently

Apr 17, 2019

How to scale with JavaScript: a best practice guide

Apr 16, 2019

Three egg-cellent strategies brands can't miss this Easter

Apr 04, 2019

Are advertisers ready for new data privacy laws?

Apr 03, 2019

Understanding and mitigating ad fraud on mobile

Apr 01, 2019

Sony Mobile partners with Ogury for mobile campaign and exceeds all set benchmarks

Mar 28, 2019

Ralph Lauren unveils key audience characteristics with Ogury Active Insights

Mar 22, 2019

Valid GDPR consent is a commercial win-win for digital advertising

Mar 18, 2019

Ten things marketers and publishers need to know to avoid toxic data and big fines

Mar 08, 2019

How to avoid data compliance mistakes with a GDPR consent tool

Feb 22, 2019

How to avoid toxic data and simplify compliance

Feb 14, 2019

If the consumer Is king, it is (about) time they rule over their own data

Feb 12, 2019

Paramount reaches new audience with a mobile-first strategy

Feb 07, 2019

Myth: Interstitials are bad

Jan 24, 2019

A three-step approach to winning the Super Bowl advertising game

Jan 08, 2019

Three trends shopper marketers should watch out for in 2019