Ogury One Shortlisted at The Drum Awards for Marketing APAC
We’re thrilled to share that Ogury One has been shortlisted for Technology Innovation at The Drum Awards for Marketing APAC 2026. Recognizing the most effective marketing campaigns, companies, and people across the region, this nomination reflects the impact of our technology and places us among leading companies in the industry.
As digital advertising navigates tighter privacy regulations and declining addressability, Ogury One introduces a different approach, bringing together intelligent planning, seamless activation, and comprehensive reporting within a single interface. It enables persona-based advertising to inform relevant audiences, supports campaign set-up and optimization across existing AI tools and DSPs, and provides clear visibility into performance. This is supported by agents embedded across every layer of the platform, from audience planning to execution.
At the core of Ogury One is our proprietary Persona Intelligence, which shifts the focus from individuals to personas – cohorts defined by shared behaviors, preferences, and purchase patterns. They are built using Ogury’s data model, which combines observed digital behavior and contextual interactions, declared survey data, and deterministic signals, including online and offline purchase insights. These signals are anchored to publisher environments and geographic areas to identify where audiences with shared characteristics naturally converge.
A special thank you to the jury for this recognition, and congratulations to all the other nominees.
Watch this space for more updates on our award-winning journey, and while you’re here, subscribe to our newsletter for the latest insights, trends, and thought leadership.
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